Hey Reader! On Tuesday I talked about my experience with making a new website for myself, realising that there were a LOT of big decisions about branding involved, and getting stuck in with the design aspect of it (read here) Today I'm gonna share about the writing and building aspect. Website building is also copywriting in disguise As I said last time, I started out by playing around with templates in Squarespace. But I quickly got stuck because I still had no idea what I wanted the site to...
2 months ago • 3 min read
How's it going Reader? I recently made a new website for myself, and the building process was actually fairly doable! It was all the preparation beforehand that was difficult af and took aaaaages... Most advice for creatives says to not build your own website, because a designer can do a way better job of it + help you avoid the generic Squarespace Template look. Many of us, however, will choose to do it ourselves anyway. I'm not here to debate whether I recommend doing that or not, because...
2 months ago • 3 min read
How's it going Reader? Right now, something I’m working on (lol this is about to get very meta) is clearing up brain space to reduce some ongoing mental fatigue I was experiencing. Part of that is investigating the specific words I use when talking/thinking about my creative projects. There’s so much to be discovered there, because it changes how we approach things! We all say we’re “working on” things as a casual way of talking about our goals, whether that’s a tangible project or something...
3 months ago • 1 min read
Happy Saturday Reader! I have a question for you: How do you feel about "motivational" content? Does it make you feel motivated? Sometimes for me it does, but other times it just makes me cringe so hard. I've noticed that motivational content usually fits into at least one of these three categories: A) focused on the self and changing your behaviour. Work harder, try more things, get out of your comfort zone. B) focused on your mission. Helping people who need you, having an impact on the...
5 months ago • 1 min read
How's it going, Reader? May is gonna be a fantastic month, I'm calling it now! How about we take a moment to look at what's coming up and what we wanna focus on? Making it easier to say yes to what you do A useful question to ask yourself right now is: If someone discovered my website or saw my content today, would they immediately understand what I do and how to work with me? If not, that's a really good place to start. You're already familiar with your work, so it's easy to forget that you...
5 months ago • 1 min read
Happy Tuesday Reader, I don't know if anyone else feels like this: My whole creative business journey thus far has been a progression of seeking increasingly bigger missions. I started out in music production. A very fun niche, and helping people with their creative expression is extremely important!! But it's usually quite a light topic. Some time later, I started making content online about productivity and mental health. These things were at the front of my mind, and I wanted to be able to...
6 months ago • 2 min read
How's it going Reader? I thought I'd do a little end-of-the-month review with you so we can discuss what's working or not working 🤔 Sound good? You're welcome to reply and tell me about what you've been up to! This month my theme was taking action + celebrating it as much as possible. A few months ago, I wouldn’t have had the capacity to: start selling consistently, show up on social media again, create new resources, or make decisions about pricing. It took time, patience, practice, and...
7 months ago • 3 min read
Hey Reader, I had a BEAUTIFUL burst of inspiration on Wednesday 😍 You know when you go to put some small tweaks on a bit of work... but then something clicks and you're like OH F*** YEAH and you spend the day redesigning the whole thing. This is what happened with my free content repurposing guide. I decided to watch Lizzy Goddard's "Clicks Don't Lie*" training. (*affiliate link. Plsss get this if you are offering freebies or digital products it is genuinely ENLIGHTENING!) I went to tweak my...
8 months ago • 2 min read
Pre.S. I'm going to be sending more emails about these new content repurposing offers over the next few weeks. Know you're not interested? Just click here and you won't get them, but you'll still get my regular newsletter :) Hey Reader, There’s a fun kind of exhaustion that comes from trying to make content when you’re already burned out 😑 As a creative, you care A LOT about your work. You have plenty of ideas. But every time you sit down to write content that SHARES your work, you overthink....
8 months ago • 1 min read